AGRO Welcomes the Minister for Commerce of Pakistan in Rotterdam

On the 27th of March, AGRO welcomed the Honourable Minister for Commerce, Khurram Dastgir Kha of Pakistan in its Rotterdam site – Opticool.

Opticool is a specialist in handling fresh produce. The site was built in 1998 and Opticool took over in 2004.

The location of the site offers great benefits to the Group – the facility is directly at the quayside which allows AGRO to reduce its CO2 footprint from road traffic, but also to offer stevedoring services and unload vessels directly into their cold stores.
Once Opticool receives a shipment, they can label, pack and re-pack produce based on their customers’ demands to have it ready for distribution and retail.

Pakistan is located in South Asia on crossroads of Central Asia and Western Asia. Although Pakistan is considered as a developing country, it has the high potential for economic growth as one of the largest producers of natural commodities.
AGRO’s valuable guests toured the facility where they got to see the operations first hand along with Opticool’s Managing Director Erik Lamers.

“We believe that the Honourable Minister’s visit was very fruitful. We showed them around our facilities and explained a bit about Opticool’s history and the way we work.” Mr. Lamers commented on the visit.

Opticool is part of AGRO Merchants Group’s global fresh produce network – together with ADB Cool Company, ETL (both located in Rotterdam) and LUCCA in Vineland, New Jersey, AGRO can offer a strategic combination of international forwarding services, quayside and inland locations, and unrivaled end-to-end services for the fresh produce sector.